International Marketing Management assignment 代写
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International Marketing Management assignment 代写
Purpose, description
and topics covered
Purpose: The purpose of this assessment is to:
Demonstrate the mastery on the discipline
Identify and analyse marketing management issues in the
contemporary business world
Identify the related issues in the discipline and focus on
possible solutions
Provide recommendations that are ethically and culturally
sustainable
Description: “Analyse the environmental impact on International
Marketing Management.”
Students will conduct research on the topic and write an essay.
They should use books and scholarly resources for this essay and
provide Proper referencing. More specific guidance will be provided
in class.
International Marketing Management assignment 代写
Lecture Topics to be covered for this assignment:
International Marketing
International economic and financial environments
International cultural environment & consumer behaviour
Assessment length This essay is limited to a maximum of 2000 words, excluding
Appendices and Reference List [Harvard style]; typed in 1.5 line
spacing on one side only of single sheets of A4 using 12 pt size
type with normal margins.
Criteria to grade quality The following criteria will be used to assess this assignment:
Five criteria will be used to assess the project:
1. Demonstrated links to appropriate readings
2. Scope of analysis and links to theory
3. Depth of analysis
4. Presentation of a convincing argument
5. Clear recommendations based on the analysis or argument
6. Clarity of expression and error-free language
Submission method Written essay - Week 6: Please submit electronic copy via Turnitin
Return method Written report - the electronic copies with marks and comments will
be available via Turnitin.
Feedback provided Written report - the electronic copies with marks and comments will
be available via Turnitin in 2 weeks after the submission date.
International Marketing Management assignment 代写