本文将以丰富的参考文献来审视企业社会责任这个话题。本文首先对企业社会责任的概念进行界定，帮助读者更好地理解企业社会责任的概念。在此之后，它将考虑不同的持票人观点。随后，将讨论企业社会责任的正面和负面论点。然后，本文将讨论伦理组织行为问题。最后，它将列举一些在公司社会责任方面表现良好的例子，包括宝洁公司和可口可乐公司。
目前，企业社会责任没有统一的定义，大多数国家或组织用自己的牙列。本文将对这一概念选择两个官方定义。据wbscsd（2002），企业社会责任是企业的持续改善的同时，企业将提高员工的生活质量的经济而发展的，他们的家庭、社区和社会。欧盟委员会（2011）将这一概念定义为。企业社会责任是企业对社会的重大责任。为了履行责任，企业需要采取环境、伦理的人权，将社会关注与利益相关者的核心战略和业务运作结合起来。目前，企业社会责任是企业wbscsd和欧盟委员会联合。本文采用组合式。
不同的持股人对公司是否应该承担公司社会责任的问题持有不同的观点。有些股东认为公司应该履行公司社会责任，原因如下。首先，企业作为社会成员，从社会获得利益，应该以多种方式回归社会。这些持股人认为，没有社会的支持，股东权益不能走得更远。因此，企业应承担部分社会责任。第二个是企业社会责任是另一种营销方式，它可以获得良好的品牌形象，进而增加公司产品的销售。这在商业界引起了越来越多的关注。这些利益相关者认为，承担企业社会责任是一种长期获利的投资形式（卡比尔，2011）。
然而，也有一些持股权观点的人认为，承担公司社会责任损害了利益相关者的利益，尤其是对持有公司小部分的人。企业社会责任投资虽然可以为企业带来利益，但风险和机会成本也很大。虽然从利益相关者对企业社会责任的不同观点，主要的观点是前者因为越来越多的企业意识到企业社会责任转化为无形价值和利润的实际行动的战略价值（wbcsd2010）。
本文讨论了利益相关者在企业社会责任问题上的不同观点，概述了企业社会责任的一些积极和消极的观点。本部分将详细讨论的积极和属格的论点。首先，讨论企业社会责任的积极论点。由（2010）持有积极的观点，企业社会责任已经进入主流业务从边缘更领先的企业已经将企业社会责任融入战略。也就是说，企业社会责任正在蓬勃发展。以汉语为例。过去，中国企业忽略了这一部分。但是，随着经济的发展和市场的发展，许多中国企业在向慈善机构捐赠人民币方面做得很好。企业社会责任的第二个积极论点是，越来越多的关注企业社会责任会导致越来越多的公司加入这个领域。如港（2012）所述，对企业社会责任相关事件的日益关注会影响投资者和客户的注意力。
Essay代写:企业社会责任（CSR）
This essay is going to take a close look at the topic of corporate social responsibility with rich references. In this essay it will firstly give the definition of corporate social responsibility helping readers to have a good understanding of the concept. Following this it will consider the different stake holder perspectives. Subsequently, it will discuss the positive and negative Arguments for CSR. Then this essay will come to the issues on the ethical organizational behaviors. Finally it will outline some examples that do well in corporate social responsibility including the Procter & Gamble and Coca-Cola.
2.0 Definition of Corporate Social Responsibility (CSR)
At present there is no uniform definition of corporate social responsibility and most countries or organizations use their own dentitions. This essay will select two official definitions on this concept. According to WBSCSD (2002), corporate social responsibility is the business’s continuing commitment to improve the development of economic while at the same time the business will improve the life quality of the workforce, their families and the local community and society. European Commission (2011) defines this concept as follow. Corporate social responsibility is the responsibility of firms on the society for their great impacts. To fulfill the responsibility firms need to adopt the environmental, ethical human rights, integrate social concern to the core strategy and business operations with the stakeholders. At present corporate social responsibility is the combination of WBSCSD and European Commission in business. This essay adopts the combination one.
3.0 Different Stakeholder Perspectives
Different stake holders hold different perspectives on the issues that whether firms should take the corporate social responsibility or not. Some stake holders think that the firms should fulfill the corporate social responsibility for the following reasons. Firstly, firms as a social member who gain profit from the society should return to the society by various ways. Those stake holders believe that shareholders’ equity cannot go farther without the support of the society. Thus, the firms should undertake the social responsibility partly. The secondly one is the most important one that corporate social responsibility can be another way of marketing which can receive good brand image and then increase the sales of the firms’ products. This has aroused more and more attention in business now. Those stakeholders believe that undertaking the corporate social responsibility is a form of investment which will create profit in the long term (Kabir, 2011).
However, there are some stake holders holding the views that undertaking the corporate social responsibility is damaging the interest of the stakeholders especially for those who hold small parts of the firms. Even though the investment of corporate social responsibility may bring interest for the firms, the risks and the opportunity cost is also large. Although different ideas on the corporate social responsibility from the stakeholders, the main view is the former one because more and more firms realize the strategic value of CSR translating the tangible actions to intangible value and profit (WBCSD2010).
4.0 Positive and Negative Arguments of CSR
The essay above discusses the different perspectives of stakeholders on the issue of corporate social responsibility which outlines some positive and negative arguments for corporate social responsibility. In this part it will discuss the positive and genitive arguments in detail. Firstly it will discuss the positive arguments for CSR. WBCSD (2010) holds a positive argument that CSR has been moved into the mainstream of business from the fringe and more leading firms has put the CSR into the strategy. That is to say CSR is flourishing. Take Chinese as an example. In the past Chinese firms has ignored this part. But now with the development of economic and the development of marketing, many Chinese Firms have done well in this part by donating RMB to charity. The second positive argument for CSR is that the increasing attention on CSR can lead the phenomenon that more and more firms will join this field. As stated by Kong (2012), the mounting attention on the CSR related events can influence the attention of investors and customers which will push firms to improve the field of CSR. The third one is that more and more small firms have contributed efforts on CSR. Stated by Front and Garay (2012), in the past scholars paid attention the CSR of big firms while now the CSR of small firms has aroused attention as well because the good development of small firms.
